Introduction
In the digital age, interactive LED displays are quietly changing our lives and experiences with their unique charm and powerful functions. But do you know?
Where is this high-tech equipment suitable for installation to maximize its value? Is it commercial retail, culture, and art, or entertainment and leisure? Let’s explore the best application scenarios for interactive LED displays.
Table of Contents
Scenario 1: Commercial retail field
1). Shopping mall
In shopping malls, interactive LED displays are like “smart shopping guides,” which are particularly suitable for places where people are coming and going.
For example, at the entrance, customers can see the discount information scrolling on the big screen as soon as they enter the door, such as “This week’s new products are as low as 50% off” or “Member exclusive discounts.”
Moreover, customers can quickly find the floor and store they want to go to by touching the screen, just like having a “navigator” in the mall.
The large screen in the atrium can be used for interactive games. For example, during the event, customers can participate in the lucky draw by simply touching the screen.
There is a chance to win shopping vouchers or small gifts from the mall. While having fun, you can also learn about the brand story.
Moreover, this screen can also be connected to the online mall. Customers can scan the QR code to get coupons and participate in the lottery, playing online and offline together, and the shopping experience is richer.
For example, when customers see a brand’s new product in the mall, they can directly enter the online mall to place an order by scanning the code on the screen, which is convenient and fast.
In short, interactive LED display screens can make the marketing of shopping malls more vivid and efficient, and customers can also have more fun shopping.
2). Brand stores
Brand stores need interactive LED displays to enhance the experience.
For example, in clothing brand stores, after customers enter the store, the screen can display high-definition pictures and videos of new products of the season, and can also zoom in to view details, such as the texture of the fabric and the cutting process.
More importantly, it can provide personalized services. For example, customers can choose the style, color, and size of the clothing through the screen, and the screen will immediately display the effect, just like a virtual fitting.
Jewelry stores can also let customers design their own jewelry, choose the type of gemstones and the way of inlay, and the screen will generate a 3D preview in real time.
This customized experience will make customers feel fresh and more involved. Moreover, the screen can also show the history and story of the brand.
For example, a jewelry brand plays the story of the founder designing the first jewelry on the screen, so that customers can identify with the brand more.
In this way, it can not only increase customers’ interest in the product, but also enhance the brand’s high-end image, making customers more willing to pay for it and more loyal to the brand.
Scenario 2: Cultural and Art Exhibitions
1). Museums and Art Galleries
In a museum, the interactive LED display is like a smart display cabinet. For example, you stand in front of an ancient porcelain, curious about how it was discovered and what the restoration process was like.
At this time, you can see the story behind the porcelain by just touching the screen.
For example, which ancient tomb it was dug out from, how many years it took to restore it, and even see the picture of the restorer carefully repairing it.
This kind of screen can also allow the audience to experience it by hand, such as simulating the restoration of cultural relics.
You can use virtual tools on the screen to try to piece together a broken cultural relic and feel the difficulty of being a restorer. This experience is great!
In art galleries, interactive screens are also very interesting. For example, you are standing in front of a famous painting and feel that the details in the painting are not clear, or you want to know why the painter painted it like this.
At this time, you can use the screen to enlarge a part of the painting, take a closer look at the painter’s brushstrokes, or look at the painter’s life photos at the time to understand why he painted this painting.
This screen makes the artwork no longer just “viewed from a distance” but interactive so that the audience can get closer to the art.
2). Theme exhibitions and temporary exhibitions
In these exhibitions, the interactive LED display is like a magic box.
For example, in an underwater world theme exhibition, you can see a virtual underwater scene on the screen, sharks swimming around in front of you, and seaweed sways in the water.
You can also play the underwater treasure hunt game on the screen and learn about the ocean while looking for treasures.
The audience can also vote for their favorite exhibits, such as which marine life they like most. This interaction makes the audience feel that they are also part of the exhibition.
For temporary exhibitions, the interactive screen is like a Transformer. The theme of temporary exhibitions often changes; for example, this time, it is ancient artifacts, and next time, it may be modern art.
Interactive screens can quickly switch content. Last time, they showed the excavation process of cultural relics, and next time, they can show the creative inspiration of modern artists.
This flexibility allows museums and art galleries to easily cope with various exhibitions, and visitors can see fresh content every time they come.
Scenario 3: Catering and entertainment venues
1). Restaurants and bars
In restaurants, interactive LED displays are like smart menus. Customers can easily view high-definition dishes, ingredients, and cooking methods and even watch videos of chefs making the process, making ordering more intuitive and efficient.
For example, an Italian restaurant displays the types and production details of pasta on the screen.
After customers click to place an order, the waiter can quickly receive the order, improving the dining experience.
In bars, interactive LED displays can create a great atmosphere. It can play dynamic music videos and change the picture and color according to the rhythm of the music.
Customers can vote on the screen to choose the next song or upload their own playlists, and everyone can have fun together.
Bars also use screens to preview theme events, such as retro nights or rock parties, to attract customers to participate and enhance entertainment and appeal.
2). Amusement parks and theme parks
In amusement parks, interactive LED displays are the “amusement guides” for tourists.
They can display introductions to amusement facilities, safety reminder animations, and set up interactive games so that tourists are no longer bored while waiting.
For example, tourists can play games on the screen in the waiting area to kill time and enhance their experience.
In theme parks, interactive LED displays enhance the sense of immersion. They can play character stories and interactive videos.
Visitors can “talk” with cartoon characters and preview theme performances such as float parades and fireworks shows, making it easier for visitors to arrange their tour routes.
This kind of interactive and themed display makes tourists feel like they are in a fantasy world, enhancing the fun and appeal.
Scene 4: Stadiums and fitness venues
1). Sports venues
In sports venues, interactive LED displays are the “super assistants” of the audience.
They can display scores in real time, allowing the audience to keep abreast of the game dynamics at any time without worrying about missing key information.
The screen will also display introductions of athletes, such as their achievements and interesting stories, so that the audience can have a deeper understanding of the athletes.
The event replay function is also very popular. Wonderful moments can be watched repeatedly, such as the buzzer beater in basketball games and the wonderful goals in football games. The audience will not miss any wonderful moments.
In addition, the audience can also participate in the interaction through the screen, such as voting for the best player of the game, or sharing their feelings about the game on social media.
This kind of interaction makes the audience more involved and enhances the viewing experience.
In terms of event marketing, the role of interactive LED display screens should not be underestimated. It can display the sponsor’s advertisements.
For example, play the sponsor’s product video during the game or display the sponsor’s brand logo in the score display area.
At the same time, it can also promote event peripheral products, such as displaying limited edition jerseys and souvenirs to attract audiences to buy and increase revenue for the event.
2). Fitness center and gym
In the fitness center, the interactive LED display screen is the “fitness coach” of the members.
It can display the arrangement of fitness courses, such as yoga, aerobics, strength training, etc. Members can choose the appropriate course according to their own time.
The screen will also play fitness guidance videos, such as the correct use of equipment and standard movement postures, to help members exercise better.
Members can also interact through the screen, such as checking their fitness data, including calories consumed, training time, etc., or getting health advice.
For example, diet matching, rest time, etc. This combination of professionalism and fun takes fitness services a step further.
In terms of fitness data display, interactive LED display screens can also play an important role.
Members can see their fitness progress on the screen, such as weight changes, muscle growth, etc., and can also compare data with other members to stimulate fitness motivation.
At the same time, the screen can also provide personalized health advice based on members’ fitness data, such as reminding members to increase the frequency of aerobic exercise or adjusting the diet structure to enhance members’ participation and fitness effect.
Scene 5: Outdoor advertising and public publicity
1). City square and commercial district
In the city square, the interactive LED display screen is like the “big sign” of the city. It can display various advertisements to attract the attention of passers-by.
It can also promote public welfare activities, such as environmental protection activities, charity fundraising, etc., so that citizens can feel the warmth and positive energy of the city.
At the same time, the display screen can also show the city’s history, culture and modern style, such as playing the city’s old photos and modern architecture comparison video, to enhance the city’s image and cultural atmosphere.
This screen not only makes the city more vibrant but also enhances commercial value and attracts more tourists and investors.
In commercial districts, the role of interactive LED display screens is even more obvious. It can promote promotional activities, such as “weekend big sale” and “new product launch,” to attract customers to shop.
Brands can also display their image and products through the screen, such as playing brand story videos to enhance brand awareness.
Customers can also participate in the interaction through the screen, such as scanning QR codes to receive coupons or participating in online draws.
This interaction makes the commercial district more attractive and enhances the customer’s shopping experience.
2). Tourist attractions and parks
In tourist attractions, interactive LED display screens are like “smart tour guides” for tourists. It can introduce the historical background and cultural connotations of the scenic spots.
For example, on the display screen of the Forbidden City, tourists can see the historical changes and architectural features of the Forbidden City.
The screen can also display travel guides, such as recommending the best tour routes and surrounding food, making tourists’ travel easier.
Tourists can also participate in the interaction through the screen, such as uploading their own travel photos, sharing travel experiences, and enhancing the fun of travel.
In parks, interactive LED display screens can play an educational role. It can display scientific knowledge, such as the types and growth process of plants, and the living habits of animals, so that visitors can learn knowledge while relaxing.
The park can also display activity information through the screen, such as parent-child activities and fitness lectures, to attract citizens to participate.
At the same time, the screen can also be used for environmental protection propaganda, such as playing videos of garbage classification, reminding citizens to protect the environment, and enhancing the social value of the park.
6. Conclusion
The installation scenes of interactive LED display screens are so diverse, from bustling shopping malls to quiet museums, from lively restaurants and bars to professional sports stadiums, it can be perfectly integrated and bring a new experience.
So, is your venue also suitable for installing interactive LED display screens?
Finally, if you want to know more about LED display screens, please get in touch with us.
