소개
In the streets and alleys of the city, have you noticed those flashing pole LED displays? They are not just simple billboards, but also an extension of urban functions and wisdom.
pole LED displays are quietly changing our lives with their unique advantages. So, how do these screens fit into our daily lives, and what changes have they brought to our lives?
목차
1. Application of pole LED displays in commercial publicity
1). 상업 광고
1.1). Brand promotion
The pole LED display is like a “loudspeaker” for advertising brands. If a brand wants to be famous, it must be seen by more people.
This screen can play videos and pictures, and can be displayed 24 hours a day, attracting people day and night.
For example, a sports brand displays new products, plays a video of an athlete running in a new product, and plays dynamic music, and passers-by will definitely be attracted.
It can also be placed in places with large traffic, such as busy commercial streets, so there are naturally more opportunities for brand exposure.
In this way, the brand can be known to the public more quickly, and its popularity will increase.
1.2). Product Promotion
The pole LED display is a “promotional artifact” for merchants. If merchants want to sell things, they have to let people know what is good about the product and how affordable it is.
Through the screen, merchants can intuitively display product features and promotions.
For example, when a clothing store launches new products, it displays beautiful photos of models wearing new products and marks “20% off for new products”, which can easily attract passers-by to enter the store.
Moreover, the screen content can be updated at any time. If the promotion changes, it can be changed immediately, and the best promotion opportunity will not be missed.
In this way, the product promotion effect is improved, and sales will naturally increase.
2). Commercial activity promotion
2.1). Promotion activity preview
The pole LED display is like a DJ who “warms up” the event in advance. Before the event starts, it is already “playing music” on the street.
For example, if a shopping mall wants to hold a “Double 11” promotion, it will display event posters and discount information on the screen a week in advance to tell everyone the time, location, and participating brands of the event.
Passers-by know about the event in advance and think about going to see it when the time comes.
The dynamic effects and colors of the screen are dazzling, which can attract many people’s attention and make the event promotion more effective.
On the day of the event, the mall was packed with people, and sales were rising. This was all thanks to the LED display on the pole for helping to “warm up” in advance.
2.2). Promotion of the opening of a new store
When a new store opens, the LED display on the pole is like a “super advertisement” for the store.
The biggest worry for a new store is that no one knows about it, but with this screen, the store can “show up” in places with a large flow of people.
For example, a newly opened coffee shop displays its signature coffee, decoration style, and the opening discount of “buy one get one free”. Passersby can easily be attracted to try it when they see this information.
The content of the LED screen on the pole can also be adjusted at any time according to the characteristics of the store and the opening activities, making the promotion more targeted.
In this way, the first batch of customers for the opening of the new store will be there, and the popularity of the store can be gradually established, laying a good foundation for future business.
2. Application of LED display on a pole in the field of transportation
1). Public transportation information display
1.1). Bus stop information display
Install an LED screen next to the bus stop to display the arrival time of the bus in real time and the route information. In this way, people waiting for the bus can have an idea and don’t have to worry.
For example, if the screen shows “5 minutes to the station”, people waiting for the bus can arrange their time and prepare in advance.
This screen can also be connected to the bus system to update information in real time, which is convenient and practical, making waiting for the bus more comfortable.
1.2). Taxi information display
Install LED screens on roadside lampposts to display information about nearby empty taxis, making it easier for passengers to take taxis.
For example, if the screen shows “3 empty taxis nearby”, passengers can quickly find a taxi without waiting on the roadside.
This method not only helps passengers get a taxi faster, but also allows taxi drivers to accept orders more efficiently, killing two birds with one stone.
2). Traffic facility status monitoring and display
2.1). Traffic signal light status display
Install LED screens on lampposts at intersections to display the countdown of traffic lights and remind drivers to pay attention to changes in traffic lights.
For example, if there are 10 seconds left on the red light, the screen will show “10”, and drivers can prepare in advance to avoid sudden braking or rushing lights.
This screen can be connected to the signal light system to update the time in real time, making traffic smoother and safer.
2.2). Road facility maintenance information display
If there is construction on the road or the facilities are broken, the LED screen on the pole can remind everyone to pay attention to safety.
For example, the screen shows “Construction ahead, be careful and slow down”, and drivers and pedestrians can slow down in advance to avoid accidents.
This screen can update information in time, and cooperate with the traffic management department to make the road safer.
3. Application of the pole LED display screen in public services
1). Meteorological information display
1.1). Weather forecast release
The pole LED display screen can display the local weather forecast in real time, such as temperature, humidity, and precipitation probability information, which can be seen at a glance.
For example, before going out in the morning, when you see the pole screen showing “Today’s maximum temperature is 30℃, precipitation probability is 20%”, you will know whether to bring an umbrella.
The advantage of this screen is that the information is updated quickly and accurately, and it has wide coverage, and it can remind everyone anytime and anywhere.
In this way, citizens can travel more conveniently without worrying about sudden rain or weather changes.
1.2). Meteorological disaster warning
When extreme weather such as heavy rain, heavy snow, and lightning strikes, the pole LED display can issue warning information in time.
For example, the screen displays “Orange warning for heavy rain, please pay attention to prevention”, and citizens can prepare in advance, such as closing doors and windows and reducing going out.
Some places have successfully used this method to warn, such as a city reminding citizens through pole screens before heavy rain, reducing the losses caused by water accumulation and ensuring everyone’s safety.
2). Environmental information display
2.1). Release of air quality monitoring data
The pole LED display can display the air quality index (AQI) and the concentration of major pollutants, so that citizens can understand the air conditions at any time.
For example, the screen displays “Today’s AQI 50, good air quality”, and everyone can go out with confidence.
The technical requirements of this type of screen are mainly accurate data and timely updates.
By connecting to the environmental protection department, information can be displayed in real time.
In this way, citizens pay more attention to environmental quality and can better protect their health.
2.2). Environmental protection publicity and advocacy
The pole LED display can also publish environmental protection slogans and knowledge, such as “One day less driving, one more freshness” and “Garbage classification, start from me”.
Some places also carry out creative publicity, such as using animation to show the benefits of garbage classification to attract the attention of citizens.
This publicity method can not only enhance environmental awareness but also encourage everyone to take action to protect the environment together.
4. Application of pole LED display in the community and campus
1). Community information release
1.1). Community notice announcement
In the community, the pole LED display can be used to publish various notices, such as community activities and property fee collection.
In the past, notices were posted on the bulletin board and were easily overlooked.
Now with this screen, everyone can see it when they go out, which is much more convenient.
For example, if the community wants to organize a fitness activity, the notice will be sent on the screen in advance, and residents can arrange their time in advance.
This screen is very close to the lives of residents, and the information is updated quickly, which can make community management more efficient, and everyone can understand the community dynamics more quickly.
1.2). Community culture construction
The lamp pole LED display can also display the community’s cultural activities and residents’ demeanor, such as photos of community art performances, residents’ calligraphy and painting works, etc.
For example, the community held a “most beautiful family” selection, and put the photos of the winning families on the screen for display. Residents passing by can see them and feel a sense of accomplishment.
This display method can not only enrich the community’s cultural life but also enhance everyone’s sense of belonging and cohesion to the community.
Some communities also use screens to play short videos taken by residents themselves to show bits and pieces of community life, making everyone feel that the community is like a big family.
2). Campus information release and education publicity
2.1). Campus notice and teaching information display
In school, the LED display of the lamp pole can be used to release campus notices and teaching activity arrangements.
For example, if the school is going to hold a sports meeting, a notice will be sent on the screen in advance to tell teachers and students the time, place, and precautions.
This screen can make information spread faster, and it is more convenient for teachers and students to obtain campus dynamics.
Moreover, the screen can be connected to the school’s management system to update information in real time, making campus management more information-based.
For example, if the school temporarily adjusts the course, it can be displayed on the screen immediately, and students will not miss important information.
2.2). Campus safety education and publicity
The LED display on the pole can also be used for safety education. For example, the screen can scroll and play safety knowledge, such as “fire prevention and electrical protection tips” and “earthquake escape skills”.
Some schools will also play safety education animations on the screen to attract students’ attention.
For example, before the earthquake drill, the school played earthquake escape animations on the screen to let students know the escape methods in advance.
This publicity method can not only improve the safety awareness of teachers and students, but also create a safe campus atmosphere, so that everyone pays attention to safety at all times.
5. Application of LED display on a pole in smart city construction
1). IoT data collection and display
1.1). Urban operation data monitoring
Imagine that the LED screen on the pole can not only display advertisements, but also tell you the surrounding environment in real time.
For example, it can display air quality and traffic flow and even tell you whether there are parking spaces nearby.
This information is collected by sensors and then displayed directly on the screen.
For example, when you go out and see the screen showing “good air quality”, you will feel more at ease.
This technology is like installing an “intelligent brain” for the city, allowing managers to keep track of the city’s operations at any time and solve problems in a timely manner.
1.2). Urban infrastructure status monitoring
The pole LED screen can also help us “look after” various facilities in the city.
For example, if the street light is broken, the screen will directly display “Street light failure, please pay attention to safety”, and the maintenance personnel can repair it immediately.
If the water supply pipeline pressure is insufficient, the screen will also remind you.
In this way, the management department can find problems faster and deal with them in time, avoiding small problems from becoming big troubles and making the operation of urban facilities more stable.
2). Integration of smart transportation and smart security
2.1). Integration of smart transportation systems
The “joint efforts” of the pole LED screen and the transportation system can make transportation smarter.
For example, the screen at the intersection shows the countdown of the traffic light, so that the driver can prepare in advance and avoid sudden braking.
The screen can also display the number of nearby parking spaces to help you find a parking space quickly.
This technology is like installing a “navigator” for the transportation system, making traffic smoother and reducing congestion.
2.2). Intelligent security monitoring assistance
The pole LED screen can also help us “guard” the city’s safety. For example, the screen at the entrance of the school or 쇼핑몰 will display “Monitoring area, please pay attention to safety” to remind everyone to pay attention to safety.
If there is an alarm nearby, the screen can also issue a notification in time to let everyone take precautions in advance.
This method is like installing a “safety guard” for the city, and guarding everyone’s safety together with the public security department.
6. 결론
The wide application of pole LED display screens not only makes the city smarter and more efficient, but also brings us a more convenient and safer life experience.
From commercial promotion to public services, from traffic management to smart city construction, they are reshaping our urban space in a unique way.
마지막으로 LED 디스플레이 화면에 대해 더 알고 싶다면, 우리에게 연락해주세요.
