소개
당신이 들어갈 때 술집, the lights flicker, the music is exciting, and the LED displays seem to be the key to a fantasy world. Have you ever wondered how these screens can instantly ignite passion and immerse customers?
From colour matching to high-definition picture quality, from dynamic effects to creative content, the role of LED displays in bars is far more than that.
목차
Method 1: Use colour matching of LED displays to create an immersive atmosphere
1). Application of colour psychology
In a bar, colour can directly affect people’s mood. Red can especially “ignite” the atmosphere, making people feel enthusiastic and excited.
For example, when the DJ starts playing dynamic music or the band performs on stage, turn the LED screen to red, add fast flashing lights, and the whole bar will instantly “hit”.
On the contrary, blue is very “calm”, suitable for when the bar just opens or late at night. At this time, turn the screen to blue and add soothing music, and customers can relax and enjoy the tranquillity of a glass of wine.
Green gives people a fresh and natural feeling. If the bar has an outdoor area or wants to create a natural style, using a green screen, such as simulating forest light and shadow, customers will feel like they are in nature, which is particularly comfortable.
In short, according to different scenes and time periods, using the right colour can make customers feel more comfortable and enjoy it.
2). Colour matching skills
If you want the LED screen to be beautiful and eye-catching, it is important to match the colour.
Contrasting colour matching is a very practical method, such as red and green, blue and orange, which are particularly eye-catching when put together.
At the Halloween party, using the contrasting colours of orange and purple, the screen suddenly becomes mysterious and weird, which is particularly in line with the festive atmosphere; using red and green at Christmas makes it festive and lively.
Gradient colour matching is also great, such as slowly transitioning from dark blue to light blue, just like the stars slowly lighting up in the night sky, which is particularly comfortable to look at and can also create a romantic feeling.
There is also multi-colour fusion, such as mixing red, yellow, blue, and green at the New Year’s Eve party.
The screen is colourful and lively, which makes customers feel a strong festive atmosphere.
In short, these matching techniques can make the visual effect of the screen richer and more enjoyable for customers.
3). Synchronise with the rhythm of music
Music is the soul of the bar. If the LED screen can “move” with the rhythm of music, the effect will be even better.
When the rhythm of the music speeds up, the colour switching on the screen also speeds up, such as fast flashing colored light spots or fast colour changes.
Customers will feel that the vision and hearing are “in sync”, and it is easier to immerse in it.
When the music reaches the climax, the screen suddenly turns into full-screen white light, or the colour contrast is stronger, such as suddenly changing from dark to bright.
This strong visual impact, coupled with the climax of the music, can instantly shock customers.
In this way, the screen is no longer a simple background, but a part of the music atmosphere, allowing customers to completely immerse themselves in the dual enjoyment of vision and hearing.
4). Scene-based colour design
Depending on the different activities and scenes, the colour of the screen should also change.
For example, in a retro theme party, using retro colours such as brown and gold, coupled with old songs, the whole bar is full of nostalgia.
In the future, themed parties will use cool colours such as silver and blue, and with electronic music, they will instantly have a sense of technology.
Seasonal activities are also crucial. In summer, blue and green are used to make people feel cool.
In winter, red and orange are used to make people feel warm. In short, according to different situations, the screen colour can accurately create a suitable atmosphere.
So that customers can feel fresh every time they come to the bar.
Through these methods, the LED screen in the bar can better enhance the visual enjoyment of customers, create an immersive atmosphere, and let customers have a different experience every time they come.
Method 2: Use an LED to display high-definition picture quality to show the beauty of details.
In the bar, the high-definition LED display is like a “visual magic box” that can show all kinds of details clearly, allowing customers to immerse themselves in it and feel a different atmosphere.
1). Show cool visual effects
LED screens with high-definition quality can easily create stunning visual effects.
For example, playing the picture of the starry sky of the universe, the stars are twinkling, the Milky Way is flowing, and the light of each star can be clearly seen, as if you can reach out and touch it.
This high-definition picture can instantly attract customers and make them feel as if they are in the vast universe. It is particularly suitable for creating a mysterious and romantic atmosphere.
In the summer, the cool underwater world can be explored, with fish swimming among corals and water plants swaying gently so that customers can feel cool and comfortable indoors.
2). Show the production process of signature cocktails
The signature cocktails of a bar are often the most attractive part. Through the high-definition LED screen, customers can see every move of the bartender.
For example, the bartender pours various liquors into the cocktail shaker and shakes it gently, and the sound of ice cubes colliding can be heard.
When the liquor is poured into the cup, the different colours of liquor are layered, and the colours of each layer are clearly visible, as if it is a work of art.
This high-definition display not only allows customers to feel the art of cocktail mixing, but also stimulates their desire to buy.
3). Show the wonderful moments of live performances
If the bar has live performances, the high-definition LED screen can become a “second stage”.
For example, when the band is performing on 단계, the high-definition screen can magnify the expression of the lead singer, the fingering of the guitarist, and even every drumming movement of the drummer.
Even if the audience sits in the corner, they can clearly see every detail, as if they are on the stage.
This high-definition picture allows customers to better feel the atmosphere of the scene and increase their interest and participation in the performance.
4). Show the bar’s characteristic decorations and stories
Every bar has its own story and characteristic decorations. Through the high-definition LED screen, these details can be perfectly presented.
For example, a retro-style bar with old photos and old wine bottles on the wall.
Through the high-definition screen, these details are magnified and displayed, and customers can see every detail in the old photos and feel the historical heritage of the bar.
This display of details not only attracts the attention of customers but also gives them a deeper emotional identification with the bar.
Method 3: Use LED display dynamic effects to ignite the passion of the scene
In the bar, the LED display is like an “atmosphere maker”, which can instantly fill the atmosphere of the scene through various cool dynamic effects, so that everyone can get excited!
1). Music, light, and shadow “hi” together
Music is the soul of the bar, and the light and shadow effects of the LED screen are its “best partner”.
When the music speeds up, the light and shadow on the screen can also “hi” up, such as fast flashing light spots and fast switching of colours. This kind of visual impact is particularly strong.
Just like in a rock performance, when the music reaches a climax, the screen suddenly lights up a full screen of white light, or a light and shadow effect like a firework explosion appears.
The shocking feeling directly pushes the atmosphere to the peak, making people can’t help but sway with the rhythm.
2). The “visual magic” of theme parties
The theme party is the highlight of the bar. The dynamic effect of the LED display can bring full creativity and an interactive feeling to the party.
For example, on Halloween, ghosts and zombies float across the screen and walk over slowly.
With the sound effects and lights on the scene, the mysterious and weird atmosphere comes out.
The New Year’s Eve party is even more exciting. The countdown numbers on the screen jump, the light and shadow effects become stronger and stronger, and the countdown ends.
Fireworks bloom on the screen, and the whole audience cheers. The joy and passion are bursting directly!
3). Let customers “play”
The LED display can also interact with customers, allowing them to directly participate in the atmosphere of the scene.
For example, customers can upload their own photos through their mobile phones.
These photos become puzzles, rotating or flashing on the screen. Customers will be very excited to see their photos appear on the big screen.
You can also play some interactive games, such as music guessing song titles or dance challenges.
The game content and results are displayed on the screen in real time. Everyone plays together, and the atmosphere on the scene becomes lively all of a sudden.
4). “Visual addition” of live performances
If there is a live performance, the dynamic effect of the LED display is the “visual addition” to the performance.
For example, for a band performance, the screen can play dynamic pictures according to the music style.
Rock music can have a strong light and shadow impact, and jazz can have a soft light and shadow flow.
The same is true for dance performances. Modern dance is matched with abstract light and shadow effects, and folk dance is matched with traditional patterns and colours. The audience can not only hear the music.
You can also see the pictures that perfectly match the music. This dual enjoyment of vision and hearing can directly ignite the passion of the scene!
In short, the dynamic effect of the LED display is the “atmosphere artefact” of the bar. Light, shadow, and music are “hi” together, the “visual magic” of the theme party.
The interactive participation of customers and the “visual bonus” of live performances can instantly make the bar atmosphere burst, allowing everyone to feel full of passion and joy!
Method 4: Use LED to display creative content to show a unique charm
In the bar, the LED display screen is not only a tool for displaying pictures, but also a “big stage” to show personality and creativity.
By playing unique, creative content, the bar can stand out from many competitors and show its unique charm.
1). Theme story animation
Every bar has its own story, or a certain emotion it wants to convey. Playing theme story animations on LED screens can vividly show the culture and soul of the bar.
For example, a retro-style bar can make an animated short film to tell the development of the bar from the past to the present, or reproduce a historical scene.
The picture can have retro streets, old cars, and people wearing retro clothes, accompanied by nostalgic music, so that customers seem to travel through time and space and feel the story behind the bar.
2). Art and creative video
Artistic video content can make the bar look more tasteful. For example, play some abstract art videos, and the colourful pictures flow and deform with the rhythm of the music, giving people a dreamy feeling.
Or show some creative short films, such as using light and shadow to piece together various interesting patterns, such as animals, plants or geometric figures.
These unique visual effects can attract customers’ attention and make them feel that this bar is very stylish.
3). Interactive creative content
Interactive content that allows customers to participate can greatly increase customers’ experience and sense of participation.
For example, set up a “mood wall” where customers can send their own mood text or emoticons through their mobile phones.
These contents are displayed in real time on the LED screen to form a dynamic “mood puzzle”.
Or do a “creative graffiti” session where customers can doodle on the screen with their fingers and draw their favourite patterns.
Everyone creates together, and the atmosphere on the scene will become more active.
4). Customised content display
Customise some exclusive content according to the characteristics and activities of the bar.
For example, if the bar focuses on a certain type of wine, you can make an animation about the origin and brewing process of this wine, so that customers can understand the culture of wine while drinking.
Or when holding a themed event, play creative videos related to the theme, such as playing a splicing of highlights from classic movies at “Movie Night”.
Or play a mixed video of different styles of music at “Music Festival” to let customers feel the unique experience that the bar has carefully prepared for them.
In short, the creative content of LED display screens is a great way for bars to show their unique charm.
Through theme stories, art videos, interactive content and customised displays, the bar can not only attract customers’ attention but also leave a deep impression on them, making this bar unique in their hearts.
Method 5: Use an LED display with a customised design to create an exclusive visual space
1). Customise a customer’s exclusive experience
In order to make customers feel special, LED display screens can be used to provide a customised experience.
For example, when celebrating birthdays or anniversaries, customers can show their photos and blessings on the screen, or even make a short exclusive video to make this day particularly memorable.
This personalised service not only improves customer satisfaction but also allows them to share on social media, bringing more exposure to the bar.
2). Customise the visual effects for events
Bars often hold themed events, such as Halloween parties, Valentine’s Day parties or music festivals. Through the customised design of LED display screens, you can create exclusive visual effects for each event.
For example, at Halloween parties, the screen can display ghosts, pumpkin lanterns and scary sound effects.
On Valentine’s Day, you can play romantic love movie clips, couple photo puzzles, etc., to create a romantic atmosphere.
This customised visual design allows customers to feel the bar’s careful preparation for the event and enhances their sense of participation and experience.
3). Customise the exclusive atmosphere of the space
LED display screens can also be customised to create different visual effects according to different areas of the bar to create a unique space atmosphere.
For example, the bar counter area of the bar can show the wonderful moments of the bartender and the production process of the signature cocktail to attract the attention of customers.
In the rest area, some soothing natural landscapes, such as the waves of the sea and the breeze of the forest, can be played, so that customers can enjoy visual pleasure while relaxing.
Through this partition customisation, every corner of the bar can show its unique charm.
6. 결론
From the creation of an immersive atmosphere to the perfect presentation of details, from passionate, dynamic effects to unique creative content, the role of LED display in the bar is irreplaceable.
It is not only a display tool, but also the soul of the bar, adding colour to every night.
마지막으로 LED 디스플레이에 대해 더 알고 싶으시다면, 저희에게 연락주세요.
