Introducción
In the hustle and bustle of the arcade, how can we immerse players in it, make it easy for the boss to manage, and improve the overall efficiency?
pantallas led may be the “magic key”. It not only brings a shocking visual experience, but also plays an unexpected role in operation.
Tabla de contenido
1. The benefits of using LED screens in arcades
The arcade uses LED screens, which makes players feel happy. The picture is bright, the color is positive, the details are clear, and the game is like real life.
For example, in a racing game, the roadside scenery whizzes back, which is super exciting!
The LED screen does not freeze, and the action game is particularly smooth to play. Moreover, the screen has a wide viewing angle.
When playing multiplayer games, everyone can see the picture clearly, which makes it more convenient to cooperate and more fun.
LED screens are super practical for arcade owners. When a new game is launched, play an introduction video, and players will understand how to play in seconds and get started quickly.
There are activities that are played directly on the screen, and players can see them at a glance, and the participation is high.
Flexible installation, no space occupied, and can make the arcade look neater and more technological, making management much easier.
LED screens can help arcades make more money. It looks cool, attracts passers-by into the store, and increases customer traffic.
Displaying player score rankings and exciting moments can stimulate competition, allowing players to play more games and spend more time.
Once member-exclusive discounts are displayed, members are more willing to come, and customer loyalty is also improved.
LED screens are very energy-saving, and long-term use costs are much lower. Long life, no problem for five or six years, saving money on equipment updates.
Simple maintenance, basically no need to worry. It can also be remotely controlled, and content updates are convenient.
Some LED screens can count player data, help bosses arrange games and activities reasonably, avoid waste, and help arcades save money in all aspects.
In short, LED screens in arcades can make players happy, save bosses’ worries, and make more money, killing two birds with one stone!
2. Application of LED display screens in various areas of arcades
1). Visual feast in the competition area
In the game arcade competition area, the LED display screen is the “big star” of the competition.
For example, when holding the “League of Legends” campus e-sports league, the main screen must be large enough, 6 meters long and 3 meters high, and installed behind the stage so that the audience can see it at a glance.
Two smaller screens, 3 meters long and 2 meters high, are placed on both sides, so that no matter where the audience sits, they can clearly see the game.
The angle of the LED screen must also be adjusted to ensure that the picture is not skewed or tilted, and everyone is comfortable watching.
The game picture must be transmitted to the screen in real time without any lag.
This requires a high-speed network and professional transmission equipment. The game picture is captured from the player’s computer and quickly transmitted to the screen through the network.
It must also be optimized with software to ensure that the picture is high-definition and smooth.
In this way, the audience can see the wonderful operation synchronously, will not miss any moment, and will feel comfortable and participate.
2). Creative marketing display in the activity area
In the activity area, the LED screen can display high-definition event posters and videos.
For example, when a new game is launched, a trailer is played with dynamic music, which is much more attractive than posting a piece of paper.
The same is true for the promotion of the event day. Once the dynamic poster is put up, the time, location, and benefits are clear at a glance.
Traditional posters are too monotonous, and the dynamic display of LED screens can catch people’s attention.
In interactive games and lottery draws, LED screens are “magic weapons”. The rules of the game are displayed directly on the screen, and everyone can see them clearly, so they can play with confidence.
During the lottery, the name scrolls on the screen, and everyone can see the winning results as soon as they come out.
It is fair and transparent. In this way, the fun of the event and everyone’s satisfaction are increased.
3). Entertainment and leisure extension in the rest area
In the rest area, the LED screen can show the highlights and strategies of popular games.
For example, in difficult games like “Sekiro”, players can look at the strategy during their rest time, learn how to pass the level, and have more confidence when they go back to play later.
This not only allows players to immerse themselves in the game during their rest time, but also improves their game level.
The screen in the rest area can also show some animations, short plays, and funny videos to meet the tastes of different people.
For example, if you play a funny video, everyone will laugh at it, and you can also relax and have fun during your rest time.
In this way, customers can also enjoy a variety of entertainment in the rest area and will not feel bored.
Through the reasonable application of these three areas, the LED display screen can not only enhance the visual experience but also increase the fun and sense of participation, making customers more satisfied.
3. Benefit evaluation of the LED display screen in the operation of a video game arcade
1). Significant improvement in customer flow and business hours
If you want to know how much benefit the LED display screen has brought to the video game arcade, the most direct way is to look at the customer flow and customer stay time before and after installation.
For example, install a customer flow counting device and put it at the door, and you can clearly count how many people come every day.
Then, look at the information registered at the front desk and the data of the membership system, and you can know how long the customer stays in the store on average.
These data are not difficult to collect and are very reliable.
For example, after a video game arcade installed an LED screen, the customer flow directly increased by 30% within a month, and the average customer stay time increased from 2 hours to 2.5 hours.
Why? Because the game trailers and event live broadcasts on the LED screen are super attractive, customers watch with relish and naturally stay longer.
2). The growth of game console sales and peripheral product marketing
The LED screen also plays a significant role in promoting the sales of game consoles.
For example, by putting up a video of the operation demonstration of the game console to show how cool the game screen is, customers will be attracted at once.
Coupled with promotional activities, such as “buy a game console and get a peripheral for free”, customers’ desire to buy will be completely stimulated.
A popular game console brand saw its sales increase by 20% after installing an LED screen.
Why? Because customers saw the actual operation of the game console through the LED screen and found it very fun, and with the promotional activities, it was hard not to buy it.
LED screens also play a big role in the marketing of peripheral products. For example, by putting up a video of the production process of peripheral products, customers will find it very interesting to see how these products are made step by step.
Then, organize limited-time discounts and lucky draws, such as “buy peripheral products and get a game console”, and customers’ willingness to buy will increase immediately.
Through these methods, an arcade increased its peripheral product sales by 40% in a month, not only making more money, but also increasing the overall value of the arcade a lot.
In short, LED screens play a big role in video game arcades. They can not only attract more customers and prolong their stay time, but also promote the sales of game consoles and peripheral products, making the business of video game arcades more prosperous.
4. How to choose LED display screens suitable for video game arcades
1). Consideration of size and space matching
1.1). Size selection strategy for small and medium-sized video game arcades
Small and medium-sized video game arcades are not large, and players are close to the screen.
When choosing a screen, you have to consider the distance between the audience and the screen.
Generally speaking, the length of the screen diagonal multiplied by 6 to 10 is the appropriate viewing distance.
For example, the average player is about 3 meters away from the screen, so a 55-inch screen is about the same.
For this kind of video game arcade, it is best to choose a smaller screen pitch (that is, the distance between each small dot on the screen), such as P2.5 or P3.
In this way, the picture will not be blurred when viewed from a close distance. Moreover, the resolution of the screen must be at least 1080P, so that the game picture will be clearer and more detailed.
1.2). Multi-screen combination scheme for large video game arcades
Large video game arcades are large, and if you want to make the screen look bigger, you can use the method of splicing multiple screens.
Now, the splicing technology is very mature, and screens of different sizes can be spliced together.
You can combine them in any way you want to meet the needs of different areas.
For example, the game area can be concentrated with several large screens to display the game screen。
The rest area can be placed with a small screen to play some promotional videos or advertisements. This layout is both practical and beautiful.
2). Accurate matching of game types and display performance
When choosing a display screen, you have to first see what games are in the arcade.
For example, multiplayer online battle games such as League of Legends and DOTA2.
As well as shooting games such as “CS:GO” and “Call of Duty”, they all require particularly smooth graphics and fast response speeds.
In this case, you have to choose a display screen with a high refresh rate (above 240Hz) and a short response time (below 5ms), so that players will not see screen smearing when playing games, and the operation will be smoother.
If the arcade has AAA games with superb picture quality, such as “The Witcher 3” and “Cyberpunk 2077”, or various console games, it will be different.
These games have very beautiful pictures and rich colors, so the resolution of the display must be high (at least 2K, preferably 4K), and the color gamut must be wide (such as DCI-P3 100%).
In this way, players can see the delicate pictures and rich colors in the game.
If the arcade has all kinds of games, it is best to choose a display with a high refresh rate, high resolution, and wide color gamut.
So that it can meet the needs of all games, and players can have a good experience no matter what game they play.
3). Budget planning and cost-effectiveness analysis
Speaking of the budget, this matter must be planned well. The money from the arcade is not blown by the wind, and it must be arranged reasonably.
If the budget is not much, but you want to get a big screen, you can consider choosing a medium-pitch LED display (such as P4).
This kind of LED screen is relatively cheap, and the picture effect is also good when viewed from a distance.
Cost-effectiveness is also critical. If you can find a display screen at a reasonable price and with good performance, you will make a profit.
For example, P2.5 or P3 LED display screens have an acceptable price and performance, clear pictures, and can save some money.
In addition, you have to consider the power consumption and maintenance cost of the display screen.
Choosing a screen that is energy-saving and easy to maintain can save a lot of electricity and maintenance costs in the long run.
Although the high-resolución y alto-frecuencia de actualización screens are expensive to buy at first, in the long run, they can give players a better experience and attract more people to play, which can also make more money.
Therefore, when choosing a screen, you should consider how much money you can spend now and whether you can make more money in the future, so that you can choose the most suitable display screen for the video game arcade.
5. Conclusión
Through the reasonable application of LED display screens, the video game arcade can not only enhance the player experience but also maximize the benefits in operation.
From the visual feast in the competition area to the entertainment extension in the rest area, from attracting customer traffic to promoting sales, LED display screens are undoubtedly the “super assistant” of the video game arcade.
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