Introduction
In horse racing, the audience always expects a wonderful visual feast. But do you know? How important is the role of Écrans d'affichage LED?
It not only improves the viewing experience of the game but also brings a new experience to the audience. So, what is the value of LED display screens?
Table des matières
1. What is the value of LED display screens in horse racing?
In horse racing, LED display screens are the audience’s super eyes. It can show the game picture clearly.
No matter where you sit in the stands, you can see the galloping of the horses, the handsome movements of the riders, and even the demeanour of the horses.
It doesn’t matter if you miss the wonderful moments; slow-motion playback can let you reminisce repeatedly.
Moreover, the cheers, applause, and even the interaction with friends in the stands can be displayed on the big screen, making you feel like you have become part of the game.
What’s more considerate is that the screen will also display information about the rider and the horse, such as the breed of the horse, how fast it runs, and the rules of the game, so that the audience can understand and enjoy it.
The most important thing about horse racing is fairness, and the LED display is the guardian of fairness.
It can accurately display the race time to ensure that the timing is accurate.
During the race, key data such as the horse’s speed and ranking can be updated in real time, and the audience and referees can see it clearly.
If there is a dispute, the screen can also directly display the rules and the basis for the referee’s judgment, so that everyone is convinced and unnecessary disputes are reduced.
LED display is still a money-making tool in the racecourse. It is a super large billboard, and brands and sponsors like to display their advertisements on it.
Moreover, this screen can play animations and videos and interact with the audience, which is much more attractive than traditional billboards.
With it, the racecourse can attract more sponsors and earn a lot of advertising fees. It is simply a cash cow.
With the LED display, the appearance and temperament of the racecourse have been improved by several levels.
It can make the whole venue look more modern and technological, and make the audience feel that it is very professional and upscale.
Moreover, it can also show the brand story and history of the racecourse. After watching it, the audience will have a better impression of this place and will be more willing to come again in the future.
The racecourse is exposed to the wind, sun and rain outside, and the environment is quite complex. But the LED display is not afraid of these.
It is waterproof and dustproof, and can withstand high and low temperatures. Even in bad weather, it can work normally.
Moreover, it is designed to be safe, without worrying about lightning strikes or electromagnetic interference, and it is very safe to use.
The LED display is not only useful in horse racing, but it can also show its prowess in other activities at the racecourse.
For example, it can be used in opening and closing ceremonies, award ceremonies, and even concerts.
It can display the theme of the event, the introduction of the guests, and can also play videos to increase the atmosphere of the event.
In this way, the racecourse can use it in a variety of scenarios for one dollar, which is very cost-effective.
2. How to improve the viewing experience of LED display screens in horse racing
1). HD live broadcast and multi-angle display
During horse racing, the LED display screen is like an oversized HD “telescope”, which clearly shows every detail of the race scene to the audience.
Whether you are sitting in the front or back row of the stands, you can see the muscles trembling when the horse is running, the handsome posture of the rider, and the fierce scene of the horses chasing each other.
Moreover, the display screen can switch between different perspectives, sometimes watching the horse sprint from the front, and sometimes watching their running posture from the side.
You can even overlook the entire track from a high place, so that the audience can feel the excitement of the game in all directions, and no longer have to worry about missing any details.
2). Replay of wonderful moments
The breathtaking moments in the game, such as the final sprint of the horse and the perfect turn of the rider, can be replayed in slow motion by the LED display screen.
The audience can see how the horse’s hooves are raised and lowered step by step, how the rider controls the horse accurately, and the details that flash by at normal speed can be seen clearly in slow motion.
Moreover, it can be replayed from different angles, such as looking at the front sprint first, and then looking at the running posture from the side.
Finally, the competition on the entire track can be viewed from a high altitude, allowing the audience to recollect the wonderful moments repeatedly and enjoy themselves.
3). Real-time data and information display
The LED display screen is not just a “big TV”; it can also display various data about the competition in real time, such as the horse’s ranking, speed, and how far away it is from the finish line.
The audience no longer needs to rely on the commentator’s mouth to understand the situation of the game; they can clearly see the position and speed of the horses and have a better idea in their minds.
Moreover, the screen will display information about the horse and the rider from time to time, such as what breed the horse is, what awards it has won before, what country the rider is from, and how experienced the rider is.
This information allows the audience to have a more comprehensive understanding of the game and watch the game more attentively.
4). Create a race atmosphere
The LED display screen starts to “make things happen” before the race starts. It will play the pre-race countdown, which will speed up the audience’s heartbeat and make the atmosphere tense.
It will also play some promotional videos of the racecourse and highlights of previous races to get the audience in the mood in advance and look forward to the start of the race.
During the race, the display screen will also play the sound of horse hooves and the cheers of the audience, and even add some special effects at critical moments, such as flashing the screen to increase the tense atmosphere of the race.
These small designs keep the audience’s emotions aroused, and the atmosphere on the scene is instantly “ignited”.
5). Audience interaction and participation
LED display screens make the audience no longer a cold spectator, but an active part of the game.
For example, the audience can vote for the “best rider” or “most exciting moment” through their mobile phones, and the voting results can be seen on the screen immediately, so they feel that they can also decide part of the game.
The audience can also leave messages and blessings, which will also be displayed on the screen.
The audience sees their names and words appear on the big screen, and the excitement and sense of participation are simply overwhelming.
This kind of interaction makes the audience feel that they are closely connected to the game, and it is more interesting to watch the game.
6). Post-match summary and review
After the game, the work of the LED display is not over. It will immediately display the results of the game, so that the audience will know who won at first glance.
Then it will play highlights, edit the most exciting moments in the game together, and let the audience revisit them.
At the same time, it will briefly review the game and analyse which parts are the most exciting and which horses perform the best.
This post-match summary allows the audience to continue to immerse themselves in the atmosphere of the game after the game, revisit the exciting moments, and also let everyone have a deeper understanding of horse racing.
Through these methods, LED displays play an important role in horse racing, comprehensively improving the audience’s viewing experience, making the game more exciting, vivid and interesting.
3. What are the installation locations of LED displays in horse racing?
1). High in the middle of the track
Imagine that you go to the racecourse and look up to see a super large screen, which is hung high in the middle of the track.
The screen at this position can be seen by the entire audience. No matter where you sit in the stands, you can clearly see the game screen.
Moreover, the riders and referees can also look up to see the game information, which is very convenient.
2). Above or on both sides of the main stand
The main stand is the place with the most spectators, so many racecourses will install LED screens above or on both sides of the main stand.
In this way, when watching the game, the audience can see the content on the screen without turning their heads, such as the real-time picture of the game, the wonderful replay, or the speed and ranking of the horse.
3). Behind the audience seats
Some racecourses will install screens behind the audience seats. In this way, while watching the game, the audience can also see the results, rankings, or advertisements of some events at any time.
It’s like the advertising screen you see behind the cinema, but the content here is related to horse racing.
4). Side of the track fence
The screen is installed on the side of the track fence mainly for advertising. These screens will play various advertisements in a loop, such as advertisements of horse gear brands and sponsors.
When watching the game, the audience can occasionally see these advertisements, which bring some commercial income to the event.
5). Racecourse entrance or conspicuous place
Install screens at the entrance of the racecourse or in more conspicuous places, such as the door or rest area. These screens can be used to welcome spectators or display event information.
For example, what games are there today, and what are the rules of the game? Just like the welcome screen you see at the entrance of a centre commercial.
6). Movable screens
Some racecourses use movable screens, such as LED screens installed on cars. This screen can be moved to where it is needed at any time.
For example, a temporary activity area or a place where spectators gather. This is very convenient, and the position of the screen can be adjusted at any time as needed.
In short, these installation locations are all for the audience to watch the game better, and at the same time, the event can be operated more smoothly.
4. Points à noter
1). Selection of installation location
During horse racing, the LED display screen must be installed in a place where everyone can see it.
Imagine that the audience sits in every corner of the stands. If the screen is installed too far away, the people behind will not be able to see anything.
Therefore, try to make sure that more than 95% of the audience can clearly see the screen content.
At the same time, the riders, coaches, and referees must also be able to see the screen; otherwise, how can they know the competition’s situation?
Also, never install the screen in direct sunlight or in a windy place; otherwise, the screen will reflect light, and the audience will have difficulty seeing it, and the effect will be greatly reduced.
2). Safety and reliability
For LED display screens, safety comes first! The materials must be fireproof, such as the module shell, filling glue, and PCB board. If they catch fire, it will be terrible.
The power supply must also be stable. Pull a separate line and install overload protection and leakage protection to prevent sudden power failure or short circuit.
It is best to install smoke detection, lightning protection, and automatic fire alarm functions.
In case of an emergency, the screen can automatically shut down to avoid greater losses.
When installing, whether it is standing on the ground or hanging in the air, it must be installed firmly. Otherwise, the screen will shake or even fall, which is too dangerous.
3). Display effect and maintenance
The display effect of the display screen must be excellent, and the brightness and contrast should be adjusted according to the environment.
For example, in outdoor competitions, the sunlight is very dazzling, and the screen luminosité must reach at least 5000cd/㎡m², so that everyone can see clearly.
At the same time, the screen must be dustproof and waterproof. Otherwise, the dust will accumulate or touch water, and the picture will be blurred.
It is very important to clean the dust regularly. Don’t underestimate this step, which can extend the screen’s service life.
In addition, the pixel out-of-control rate must be well controlled, and there can only be 3/10,000 bad pixels at most. Otherwise, the picture will look full of flaws, affecting the audience’s perception.
4). Audience experience
The audience’s feelings are the most important! The brightness and color temperature of the screen should be adjusted according to the environment.
For example, the brightness should be increased in the sun and decreased indoors to protect the audience’s eyes.
You can also add some interactive links, such as letting the audience vote for the “best rider” or sending blessings to display on the screen.
In this way, the audience can not only watch the game, but also participate in it, feeling like they are also part of the game, and their interest will rise all of a sudden.
In short, these precautions are all to make the audience happy and clear during horse racing while also ensuring the safety and stable operation of the equipment.
5. Conclusion
Through the above introduction, it is not difficult to find that LED display screens play an irreplaceable role in horse racing.
It not only makes the audience more comfortable, but also brings many conveniences to the operation of the event.
Enfin, si vous souhaitez en savoir plus sur les écrans d'affichage LED, veuillez nous contacter.