介绍
In today’s live broadcasts of 运动的 events, how can the audience get a more immersive and exciting viewing experience?
这 LED显示屏 of tennis matches gives a perfect answer. It is not only the visual focus on the court, but also a “super assistant” for live broadcasts of events, bringing unprecedented viewing feasts to the audience.
So, how does the LED display screen help live broadcasts of tennis events? Let’s find out.
目录
Method 1: It can improve the quality of live broadcast images
The LED display screen of tennis matches is simply a “super assistant” for live broadcasts of events.
It can not only improve the audience’s viewing experience, but also make the exciting moments of the game more deeply rooted in the hearts of the people.
1). Clear and beautiful pictures
In tennis matches, those exciting moments are often just a moment, such as the moment when the player hits the ball, the point where the ball and the racket touch.
It would be a pity if these details were not clear. The high 解决 of LED display screens can solve this problem.
Just like in a big game like Wimbledon, the grass is green, the players wear white clothes, and the bright yellow of the tennis ball, these colours can be restored very realistically through LED display screens.
The audience can feel as if they are at the scene even when they are sitting at home. This sense of immersion is very important.
2). Improved visual effects
LED display screens can also display images from multiple angles at the same time, such as the player’s perspective, the referee’s perspective, and even the audience’s perspective.
In a key game, the audience can see a close-up of the player hitting the ball at the baseline through the LED display screen, and can also see the referee’s perspective and understand the basis of the referee’s penalty.
Moreover, slow-motion playback is also the forte of LED display screens. For example, in the Australian Open, Nadal made a wonderful backhand through ball.
Through slow-motion playback, the audience can see every detail of his movements. This visual enjoyment makes the wonderful moments of the game more memorable.
Method 2: Real-time data and information display can be realised
1). Synchronous update of scores and statistics
In tennis games, score changes are a matter of seconds, and those statistics, such as serve speed, hit success rate, etc., are simply “watching artefacts” for the audience.
The LED display is like a secretary who can organise data. It can update this key information in real time, so that the audience can easily grasp the rhythm of the game while watching.
For example, if you have watched Wimbledon, you will find that when the player serves, the LED display will immediately show the serve speed, such as “200 kilometres per hour”.
When the audience sees this number, they can instantly feel how powerful the serve is.
If the player hits a beautiful baseline through ball, the display will also show statistics such as “hit success rate” to let the audience know how difficult the ball is.
Once these data are updated, the audience can know the trend of the game more clearly, and feel that they can also “see the doorway from the inside” instead of just watching the excitement.
2). Player information and background introduction
When watching tennis games, sometimes the audience is not familiar with the players, and this is when the LED display comes in handy.
It can display the players’ basic information at any time, such as name, nationality, world ranking, career highlights, and playing style.
For example, in a Grand Slam game, a new young player challenges a veteran, and the audience may not know much about the young player.
At this time, the LED display will pop up the introduction of the young player: “This is XX, who just turned professional this year.
He has won the championship in the youth group, and his playing style is mainly offensive.”
The audience will know what this young player is like, and the game will be more interesting.
For example, when a well-known player comes onto the court, the LED display may show his classic moments, such as “This player has won the Wimbledon Championship five times, and his backhand shot is his signature move.”
The audience sees this information not only to increase their understanding of the players but also to enjoy the game more attentively, because they know the stories and strengths behind these players.
In short, the LED display can update the scores and data in real time, and display the player information.
So that the audience can not only enjoy the excitement of the game, but also have a deeper understanding of the connotation of the game when watching the game. This experience is simply too great!
Method 3: It can enhance the interactivity of the event and the audience's sense of participation
1). Social media interactive display
Now, when watching a game, the audience does not just sit there and watch, but can also participate in the interaction.
The LED display will show the audience’s comments on social media, such as “This ball is so exciting!” or “Player A is in great shape today!”
These comments will appear on the screen immediately, making the audience feel closely connected to the game.
In addition, the audience can vote, such as predicting who will win the next game, and the voting results will be displayed in real time.
This interactivity makes the audience no longer just spectators but also part of the game, and the enthusiasm for watching the game is immediately mobilised.
Moreover, this interaction not only makes the live audience feel excited, but the audience in front of the TV can also see these comments and feel that they are “connected” with the live audience.
For example, in the French Open, the audience discussed the players’ tactics on social media, and these discussions were displayed on the LED display.
Everyone was like communicating in the same “big chat room”, and the atmosphere was particularly lively.
2). Presentation of live interactive links
During the intervals or pauses of the game, the role of the LED display is even greater. It will organise the audience to participate in various interactive games or lottery activities.
For example, during the halftime of the Wimbledon game, a lottery event will pop up on the LED screen, and the audience can participate by sending a specific message.
The names of the audience who won the prize will be displayed directly on the big screen, and the feeling of luck can instantly ignite the atmosphere on the scene.
Moreover, these interactive links can not only liven up the atmosphere on the scene, but also be passed on to the audience in front of the TV through a live broadcast.
For example, in a Grand Slam match, the audience participated in a small game of “guessing the next serve scoring method”, and everyone raised their hands to answer.
This joyful atmosphere is transmitted through live broadcast, and the audience in front of the TV will also be infected by this enthusiasm.
It feels that the game is not only played by the players, but also “played together” by the audience, and the overall viewing experience is greatly improved.
In short, by showing social media interactions and organizing live interactive sessions, the LED display not only makes the audience feel that they are part of the game.
It also conveys the joy and enthusiasm of the scene to every audience, making the atmosphere of the game more lively and the viewing experience more interesting!
Method 4: You can create an immersive on-site atmosphere and live broadcast effect
1). Multi-angle picture presentation
The most feared thing when watching a tennis match is a single perspective; only a fixed picture can be seen, and many wonderful moments are missed. But with an LED display, this problem is solved!
It can simultaneously display images from multiple angles, such as the main camera’s panoramic view, the player’s close-up, and even the audience’s reaction, allowing the audience to experience the excitement of the game from different perspectives.
For example, in a fierce final, the player hits a wonderful backhand through ball at the baseline.
The main camera can capture the entire field, while the close-up can clearly see the focused expression on the player’s face, and even see the sweat dripping.
The audience’s picture allows you to see the scene of everyone cheering.
These multi-angle pictures are displayed on the LED screen at the same time, and the audience has a “super perspective” as if they are in every corner of the scene, feeling the excitement of the game in all directions. This immersive feeling is simply amazing!
2). Fusion of sound, light and electricity effects
The atmosphere at the game site can often make people excited, and the LED display screen is a “big contributor” in creating this atmosphere.
It perfectly integrates with the lighting and sound effects at the scene, allowing the audience’s emotions to rise and fall with the rhythm of the game.
For example, when a player scores, cool special effects will appear on the LED display, such as the screen flashing, the animation effect of the score will appear, and the lights will flash with it.
With the cheers of the audience, the atmosphere can instantly ignite people’s emotions!
When the audience sees the players’ score, hears the cheers, and sees the cool special effects on the LED screen, their emotions will rise all of a sudden, as if they have become part of the game.
For another example, at critical moments in the game, such as match points, the LED display will switch to a tense close-up shot, the lights will become dim, and the sound effects will become quieter, creating a tense atmosphere.
When the player wins the match point, the lights suddenly light up, the speakers cheer, and the celebration screen appears on the LED screen.
This fusion of sound, light and electricity makes the audience’s emotions transition from tension to excitement, and the appeal of the live broadcast instantly reaches a new level.
In short, the LED display screen presents multi-angle images and integrates sound, light and electrical effects.
Not only can people feel the excitement of the game from different angles, but also immerse themselves in it visually and auditorily.
This immersive on-site atmosphere and live broadcast effect allow the audience to feel the passion and charm of the game even if they are not on the scene!
Method 5: Able to cope with complex environments and have the stability of live broadcast of events
1). Adaptability to outdoor environments
Most tennis matches are held in outdoor venues, and the weather conditions are really “changing” – sometimes the sun is scorching and the screen is not clear.
Sometimes there is a sudden heavy rain, with wind and rain. But the LED display is like a “tough guy” and is not afraid of these complex environments at all.
For example, in grass tournaments such as Wimbledon, the sunlight is particularly strong. Ordinary screens may be “blinded” by the sunlight, but LED displays can easily cope with it.
It has strong anti-interference ability, and the picture is still clear even under direct sunlight.
For example, in some outdoor competitions encountering wind and rain, the waterproof and windproof design of the LED display can also allow it to run steadily, and it will not be affected by a little wind and rain.
This strong environmental adaptability ensures that the live broadcast picture can remain clear and smooth in any weather, and the audience will never miss the wonderful moments because of picture problems.
2). Reliability guarantee for live broadcast of events
The live broadcast of tennis matches is a “protracted war”, especially for Grand Slam events, where a final may take several hours.
At this time, the stability of the LED display becomes particularly important. It is like a reliable “old friend” and will not have any problems even if it runs for a long time.
For example, in the final of the French Open, the game may last for more than five hours, and the advanced heat dissipation system and redundant design of the LED display can play a big role.
The heat dissipation system can ensure that the screen will not overheat after a long period of operation, and the redundant design is like adding a layer of “double insurance” to the screen.
Even if a component has a problem, it can quickly switch to the backup system to ensure that the live broadcast picture is always stable.
This high stability and low failure rate greatly guarantee the reliability of the live broadcast of events.
The audience does not have to worry about the screen suddenly going black or the picture freezing in the middle of the game.
The smoothness of the live broadcast is perfectly guaranteed, and the audience can enjoy the game with peace of mind.
In short, the LED display has become the “strong backing” of live broadcasts of tennis events with its strong adaptability to outdoor environments and the reliability guarantee of live broadcasts of events.
No matter how the weather changes, no matter how long the game lasts, it can steadily present the wonderful pictures to the audience, so that the live broadcast quality of the game is fully guaranteed!
Method 6: It can help the brand communication and commercial value of the event
1). Display of the brand image of the event
In tennis matches, LED display screens are like the “super billboard” of the event. The logo, slogan, sponsor information, etc., of the event can be displayed in a high-definition and dynamic form.
For example, at the centre court of Wimbledon, before each game starts, a promotional video of the event will be played on the LED screen, showing Wimbledon’s iconic grass, historic courts, and the slogan of the event, “Tennis Hall”.
This high-definition and dynamic display method not only makes the audience shine, but also enhances the visual impact and memory of the event brand.
In addition, LED display screens can also show the historical moments of the event, such as clips of classic games and the wonderful moments of legendary players.
For example, during the French Open, the screen will play Nadal’s winning moment at Roland Garros, accompanied by the logo and slogan of the event.
This display method not only enhances the brand image of the event. but also
It also allows the audience to have a deeper understanding of the history and cultural heritage of the event.
In this way, the brand awareness and influence of the event are naturally improved.
2). Maximising commercial advertising and sponsorship value
The role of LED display screens in event commercial advertising is really “brilliant”. It provides an excellent display platform for sponsors.
高 解决 and large size of the screen can attract the attention of the audience and make the advertising effect “twice the result with half the effort”.
For example, in the US Open, the LED screens on the side of the court will play the sponsor’s advertisements in a loop.
These advertisements are not only beautiful but also combine with the real-time situation of the game.
For example, when the player serves, the sponsor’s logo and slogan will appear on the screen, and the player’s actions will allow the audience to see the advertisement while watching the game.
This form of advertising has a very high exposure rate and a particularly good effect on communication.
Moreover, the LED display screen can also flexibly adjust the advertising content according to the progress of the game.
For example, at the critical moment of the game.
For example, at the match point, the screen will switch to the sponsor’s special advertisement.
This “critical moment” advertising exposure not only makes the sponsor’s brand image deeply rooted in the hearts of the people, but also enhances the sponsor’s commercial value.
In this way, the event not only provides an efficient advertising display platform for sponsors but also attracts more business cooperation opportunities, thus bringing more commercial value and sponsorship income to the event.
It can be said that the LED display screen played a “four-two-pound” role in brand communication and the enhancement of commercial value during the event!
七、结论
By improving the quality of live broadcast images, displaying data information in real time, and helping to promote the brand of the event, etc.
LED display screens have brought an all-round upgrade to the live broadcast of tennis events.
It not only allows the audience to feel the excitement of the game, but also enhances the commercial value and brand influence of the event.
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