介绍
Are you tired of the stereotyped advertising display methods in shopping malls? Do you think that traditional billboards are too monotonous and cannot attract customers’ attention?
So, is there a new, more creative, and technological advertising display method that can be implemented on shopping mall escalators?
The answer is yes! The emergence of LED crystal film screens has brought new possibilities for shopping mall advertising displays.
目录
1. Technical features of LED crystal film screens
The LED crystal film screen is incredibly thin, with a thickness of only a few millimeters, just like an ultra-thin paper.
You can easily stick it on a glass curtain wall or window without worrying about it taking up too much space.
Moreover, its light transmittance is particularly good, with a light transmittance of 60% – 90%, which means that even during the day.
You can clearly see the scene behind the screen, and at night, it can show a gorgeous picture, truly killing two birds with one stone.
What’s even better is that it is very light, and it is very convenient to install and carry.
Even if it is installed on the ceiling, it will not bring any burden to the building structure, and later maintenance and replacement can be easily done.
The LED crystal film screen has very high transparency and an excellent display effect. For example, in a museum, you can stick it on the display cabinet.
While admiring the cultural relics, you can also see the detailed introduction on the screen, which is a very good experience.
It uses advanced LED technology, with bright colors, high contrast, and uniform brightness. Both bright colors and deep tones can be perfectly presented.
Moreover, the screen can automatically adjust the 亮度 according to the ambient light, whether it is sunny in the daytime or dimly lit at night.
Iit can ensure that the picture is clear and visible, which is very suitable for various scenes such as advertising, information release, and art exhibitions.
Installing the LED crystal film screen is very simple, just like sticking a large sticker. Because it is thin and light, it does not require complicated brackets or tools.
It can be easily fixed on the glass with magnets, and the installation process is fast and easy.
Moreover, its installation method is very flexible. Whether it is a flat surface or a curved surface, it can easily cope with it and fully meet your various needs.
In terms of maintenance, the LED crystal film screen is also worry-free. It has a simple structure and no complex mechanical parts, so the failure rate is very low.
Moreover, it adopts a modular design. If a module has a problem, you can quickly replace it without disassembling the entire screen, which makes maintenance fast and saves money.
It is also very convenient to clean at ordinary times. With a soft cloth, the screen can be restored to its brightness and has a long service life.
2. Feasibility analysis of LED crystal film screens on escalators
1). Limitations of escalator space on screen installation
Installing LED crystal film screens on the glass of escalators is actually quite suitable. Because this screen is very thin, only 3 mm thick, very light, only 1 kg per square meter.
Its light and thin characteristics make it take up almost no space when installed on the escalator glass, and it will not affect the normal operation of the escalator.
Moreover, this screen is very flexible and can be attached to curved glass. No matter what shape the escalator glass is, it can fit perfectly.
It can also be cut at will according to the size of the glass, without worrying about the size being inappropriate.
2). Dynamic compatibility of the screen and escalator
The LED crystal film screen is installed on the escalator glass and cooperates well with the dynamics of the escalator.
It is particularly simple to install, just stick it directly on the glass, and the escalator operation will not be delayed due to the complicated installation process.
Although there will be vibrations when the escalator is running, the screen is so thin that the vibration has little effect on it, and the picture can be displayed stably all the time.
Moreover, the flexibility of the screen allows it to adapt to the small vibrations when the escalator is running, unlike some traditional screens, which are easy to break by a little vibration.
Therefore, this kind of screen can always work normally in the dynamic environment of escalator operation, and the picture looks good.
3). The relationship between the load of the elevator escalator and the weight of the screen
The weight of the LED crystal film screen is very light, only 1 kilogram per square meter. For the escalator, this weight is nothing at all.
Installing this kind of screen on the escalator glass does not have to worry about adding too much burden to the escalator, let alone affecting the service life of the escalator.
Moreover, the screen is directly attached to the glass, and the weight is evenly distributed on the glass surface, which will not cause too much pressure on a certain part of the escalator.
Therefore, installing this kind of screen will not only not cause trouble to the escalator, but also make the escalator more technological and bring a better visual experience to passengers.
3. The benefits of installing LED crystal film screens on escalators
The biggest advantage of installing LED crystal film screens on escalators is that they can make advertisements super attractive.
Imagine that when customers go up and down the escalator in the mall, a thin transparent screen suddenly appears in front of them.
Playing colorful and dynamic pictures, which is much more attractive than those ordinary static billboards.
Moreover, the content of this screen is particularly convenient to update. If you want to change advertisements or display new information.
You only need to operate it on the computer, and you don’t need to change posters as laboriously as traditional advertisements.
In this way, the advertising effect will naturally be much better, which can better catch the customer’s eye and increase the exposure of brands and products.
Installing LED crystal film screens can also make space utilization more efficient. This screen is as thin as paper.
When it is attached to the escalator glass, it will not take up any extra space and will not affect the overall design of the escalator.
Moreover, the escalator glass was originally used for isolation or decoration.
After the LED crystal film screen is installed, these spaces are fully utilized and become a good place to display advertisements or information.
In this way, not only is there no waste of space, but the originally idle space is given greater value, which improves the overall space utilization efficiency.
Installing LED crystal film screens on escalators in 购物广场, 酒店, or office buildings can give people a very modern and technological feeling.
This novel screen can easily become a topic of conversation. Customers may become interested in this place because of seeing such a screen.
And even take photos and share them on social media, which invisibly increases the exposure of the place.
Moreover, this screen can not only attract the attention of customers, but also enhance the overall image of the place.
Making customers feel that this place is very high-end and technological, thereby enhancing the brand’s attractiveness and competitiveness.
The energy consumption of LED crystal film screens is very low, which saves a lot of power than traditional advertising light boxes or display screens.
Long-term use can save a lot of electricity bills, which is a great benefit for merchants.
Moreover, the materials used in the screen itself are relatively environmentally friendly and have little impact on the environment, which is in line with everyone’s pursuit of environmental protection.
In the context of energy conservation and emission reduction, choosing this energy-saving and environmentally friendly screen can not only save costs but also reflect the company’s sense of social responsibility.
4. Precautions during the installation of the LED crystal film screen
1). Professional design and installation requirements
The installation of an LED crystal film screen usually requires professional technology and equipment.
The installer should fully understand the product characteristics and installation requirements to ensure that they have the corresponding technical capabilities and experience level.
During the installation process, it is necessary to strictly follow the installation manual provided by the manufacturer, reasonably wire the cables, and do not twist the cables.
In addition, during installation, it is necessary to pay attention to safe power access, ensure reliable grounding, and take protective measures such as overcurrent, overvoltage, and overheating.
2). Coordination with escalator equipment and structure
When the LED crystal film screen is installed on the escalator, ensure its coordination with the escalator equipment and structure.
The installation location should avoid the display area being blocked by other objects or buildings to avoid affecting the viewing effect.
In the early design, the building and structure type, size, and location of the film screen should be described in detail, and analyzed and confirmed.
During the installation process, keep in touch with the construction unit at any time to keep abreast of the progress of the installation and ensure that the construction is consistent with the plan.
3). Post-maintenance and technical support
Post-maintenance is an important part of ensuring the normal operation and service life of the LED crystal film screen.
Clean the screen surface regularly, wipe it with a soft cloth, and avoid using hard objects or chemical reagents to clean it.
At the same time, pay attention to waterproofing and moisture-proofing, and regularly check the screen body, wiring, power supply, and other equipment to ensure that no water enters the equipment.
In addition, pay attention to lightning protection and anti-static measures to prevent lightning strikes and accumulated static electricity from damaging the equipment.
If you encounter problems during use, it is recommended to contact the manufacturer’s technical support in time.
5. 结论
Through the above introduction, we can see that the application of LED crystal film screens on shopping mall escalators is not only feasible but also has many advantages.
It can not only enhance the advertising effect, but also enhance the sense of technology and modernity of the shopping mall, while being energy-saving and environmentally friendly.
If you also want to bring a new visual experience to your shopping mall and enhance your brand image, then the LED crystal film screen is definitely a choice worth considering.
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